Showing posts with label leadership. Show all posts
Showing posts with label leadership. Show all posts

Tuesday, 29 March 2016

Learn the most from your personal branding consultant services!

Learn the most from your personal branding consultant services - ICBI

Your brand is what you end up projecting to the world. Simple and precise. And like every other branding that you have heard about, a brand that is strong will always provide you with a leverage. The reason for this is quite simple. Nobody is interested in dealing with people who are boring and uninteresting. The only way people are going to be able to identify with you is your brand. Your brand dictates and states your area of expertise and understanding.

The need for a personal brand


Be it a better job or a better business prospect, you would want the people that you are meeting to associate you with something that they need on the team. For instance, you would want your potential investor to associate you with the feeling of trust. They wouldn’t want to invest in the business of a person they can not trust or a person they feel is not capable of achieving long-term success.

Building the brand


If you are going to build a brand with the help of a personal branding consultant, make sure that they help you achieve these three things.

     Recognize your real self


The brand that you are going to be building should be a true reflection of your true self. If you branding service is asking you to mold and shape your real self to please others, then it might not be the best way to go about it. Although this may work in the short-term, but it will end up taking a toll on you in the long run. It is important to remember that people connect with other people. And, if it appears like you are faking your strengths, then people might not want to establish a connect with you. Long story short, building a personal brand is about understanding what you truly are, and then sharing your strengths and weaknesses with the world. Make sure that your personal branding consultant is following the above path and is not asking you to fake it.

      Speak on a regular basis


Speaking on a regular basis is a must if you are looking forward to building your brand. What this implies is that you should be working with your personal branding consultant on developing your communication skills. It is important that you carve your own style and don’t end up speaking exactly like others. Otherwise, your personal brand will be very difficult to distinguish from others. While speaking it should be apparent that you know what you are talking about. Be prepared to answer questions that will give your audience further insight into the topic.

3   Indulge in writing leadership article


Writing on leadership and other related topics will allow you to establish your credibility as a string brand. Work on this with your personal branding consultant, and make sure that your articles are of value and up to the point. This is a very powerful way of stating that you know what you are stating about.

Building a brand is important, and you can end up building a great brand if you work with a good personal branding consultant. Also, remember to be more open and approachable as a brand, as this will help you build connections better.


Easy tips to improve your corporate personality!

Easy tips to improve your corporate personality - ICBI

In today’s world, maintaining a good corporate personality is a must since your employees represent your corporate personality. The personality of a company can be improved with corporate training and other development activities but before that let us understand the term corporate personality in a better way.

Employees are the real face of any organization. They represent what the company stands for. So, corporate training and other development activities are used to make sure that the employees give out a good first impression of the company which adds up to a good corporate personality. Now since we have understood these terms nicely, we will move ahead and discuss some easy tips through which you can improve your company’s corporate personality. Here are a few:

Giving due credit to the employees when they deserve it and also watching their backs in difficult times is something which will seem basic but it can do wonders to the morale of your employees. It may seem irrelevant to the topic, but an employee will be willing to take special efforts towards the corporate personality only if he is happy with his job and his boss.

Corporate training can also do wonders. It helps the employees to work towards the company’s image and develop a positive attitude towards it. We all know, it is very difficult to build positive image but spoiling it is just a matter of few seconds. To ensure that this doesn’t happen, training them is must. The corporate training includes various activities to develop the attitude and skills of the employees and also helps them to develop soft skills which help them to interact with the customers in a very polite way. This also helps in a great way to always keep the employees interested and aware how important they are for the company. There are many institutes which carry out such training programs. They teach you not only maintain the corporate personality but also how to retain your customers through excellent communication skills.

Another way to improve your corporate personality is to develop a good healthy environment for the employees where they can improve themselves. A healthy environment is a must for a good corporate personality where the employees can work freely but at the same time within the guidelines of the rules laid down by the company.

A very good corporate personality can be maintained when the boss works with its employees and looks at them as future prospects that can run the company. This helps in a great way to generate motivation amongst the employees to perform better and develop the thinking that the company is their own and not someone else’s for whom they are working. When an employee considers a company like his family, he/she will surely ensure that a good corporate personality of it is maintained.

As we can see, these steps are pretty simple as well as equally effective and can be easily used by any organization since you need minimum funds to put them to use.